Understanding digital wallet transactions
Stitch Product Manager Thomas Mathew explains how digital wallet transactions work, the benefits for merchants and consumers and how to easily integrate digital wallet payments using Stitch SDKs.
Essentially, digital wallet transactions are card transactions. The difference is they have an added layer of convenience and security on top, provided by a third party such as Apple, Google or Samsung, as a feature on a phone or mobile device.
The user's card details are stored securely on the device, allowing for seamless payments by simply tapping their phone at a point-of-sale terminal in person, or using biometrics or passcode to authenticate a payment online via an app or website.
Here's a breakdown of how these transactions work:
- Initiating the transaction: When a user chooses to pay with a digital wallet such as Google Pay, Apple Pay or Samsung Wallet, the merchant first retrieves the user's card details from the third-party provider.
- Processing the transaction: The merchant then combines the card details, which may be encrypted, depending on the provider, with the transaction amount, other necessary data, and specific metadata that identifies it as a digital wallet payment.
- Finally, this information is sent through the card processing networks, just like a regular card transaction.
How to integrate digital wallet payments with Stitch
Stitch provides access to all popular digital wallets, and manages payment processing through a single integration - whether in an app, on the web, with a client-hosted page or by leveraging our optimised hosted pages. We offer a pre-bundled set of SDKs, and offer hands-on technical support throughout the integration process.
Thomas explains: “Stitch manages as much of the end-to-end process as possible and provides SDKs, documentation, support and customer solutions where we work with merchants to build the payments into their infrastructure perfectly. We don’t have a one-size-fits-all approach.”
For customers, digital wallet payments are faster and easier than card payments. Once registered using Apple Pay, Google Pay or Samsung Wallet, customers don't need to enter their details to make an online card payment; they can simply select their digital wallet and make a wallet payment in one click. Additionally, as a layer of security is provided by on-device biometrics, many of these transactions can be completed instantly without being interrupted by 3DS authentication.
Looking ahead
So fare, we’ve focused on making it easy for any business to leverage digital wallets alongside card or Pay by bank methods.
Looking ahead, Thomas explains that “in e-commerce specifically, we’re very excited to be launching ‘instant buy’ and ‘instant checkout’ features through some of the wallets. Because a customer would already have their shipping information and other important details stored in their wallet, we’d be able to provide an even more seamless, one-click payments experience, which is expected to offer very high conversion rates for e-commerce and retail partners.”